How Post Malone Got Famous

How did Post Malone get famous? In this video, we tell a fascinating musician success story.

- Why Austin Post, a broke, Guitar Hero-addicted college dropout from Grapevine, Texas left everything behind to move to Los Angeles with his friend Jason Probst.

- How he managed to make his first industry connections with people like Rex Kudo, FKi 1st, Saucelord Rich, and FatManKey.

- The story of White Iverson: how an idea in a barbershop helped him blow up on SoundCloud and YouTube.

- How people like Wiz Khalifa, Mac Miller, Kylie Jenner, Justin Bieber, 50 Cent, Rick Rubin, and Kanye West helped propel him from a potential one-hit wonder to a superstar.

Today, Post continues to break new ground in his career, becoming one of the world’s biggest country stars with his album “F-1 Trillion.” Discover the real story of how it all got started.


0:00 - Intro
0:36 - Childhood
0:55 - Guitar Hero/Rihanna Cover
1:27 - Crown The Empire/Love In Colors/Leon DeChino
2:24 - First Hip Hop MixTape
3:16 - Moving to LA
3:59 - Early Struggles
4:26 - Meeting FKI
5:05 - BLCKVRD
5:59 - Creating White Iverson
7:27 - Capitalizing on Trends
9:11 - White Iverson Blowing Up
10:37 - Music Video and Record Deal
11:31 - Meeting Kanye West
12:45 - 50 Cent, Justin Bieber
13:27 - Criticism and Backlash
14:10 - Stoney
14:44 - Lasting Success

***At 2:05, the Leon Dechino song was removed due to copyright and replaced with a the similar sounding track listed below:

Cut and Dry by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/\